Carol Rudinschi, PhD

Carolina Rudinschi, PhD,  author of a Digital Media Book, brings  a wealth of experience in Research, Journalism, Public Relations and Social Media. Certifications include: Google Adwords Certified Specialist (Search & Mobile), Hootsuite Certified Professional, Facebook BluePrint & Digital Marketing Certification from University of Illinois. She has a PhD in Digital Journalism & Media and is experienced in running campaigns on Google AdWords, Facebook, Twitter, LinkedIn.

Carolina has an engagement in the global influencer program of Siemens AG. This is NOT an endorsement of SIEMENS AS products or services. It is Carolina’s role to encourage SIEMENS AG to think more openly and engage in a wider community. Carolina is independent in her work in this wider community and provides a unique set of insights accordingly to those willing to listen.

Carolina participates/participated in influencer & analysts programs with ABB, Hewlett Packard Enterprises, IBM, Schneider Electric, PTC.

Cybersecurity Predictions for 2020
· Cybersecurity

Cybersecurity Predictions for 2020

The year 2020 marks the transition to a new decade, and recent notable events and trends signify a similar changeover in the threat landscape. Cybersecurity in 2020 and beyond will have to be viewed through many lenses — from differing attacker motivations and cybercriminal arsenal to advancing technological developments and global threat intelligence — only […]

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Susan Peterson-Sturm, Digital Lead
· Our Contributors

Susan Peterson-Sturm, Digital Lead

Susan Peterson-Sturm leads ABB’s Energy Industries digital business. She is an industrial control leader with 15 years’ experience working with energy companies to securely and efficiently scale digital solutions for industrial enterprise. Prior to joining ABB, Susan spent 10 years in various roles at GE developing, launching and operating software and security solution product lines. Susan […]

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Marjan Faraidooni, Senior Vice President, Legacy Development and Impact, Expo 2020 Dubai
· Our Contributors

Marjan Faraidooni, Senior Vice President, Legacy Development and Impact, Expo 2020 Dubai

Marjan’s role at Expo 2020 Dubai is to deliver a positive, sustainable and enduring economic, social and physical impact beyond 2021. The legacy aims to manifest itself through investments in infrastructure and the redevelopment of the Expo site, while promoting culture, history and traditions around the Expo 2020 Dubai theme of ‘Connecting Minds, Creating the […]

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Jersey City – redefining SMART based on residents needs
· Smart Cities

Jersey City – redefining SMART based on residents needs

Jersey City has implemented smart city plans and projects aiming to improve the lives of its citizens and created mobility projects to streamline resources while meeting neighborhood-specific needs. Jersey City has strived to integrate smart technology into every facet of its community in order to improve the quality of life for all residents and increase […]

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[Infographic] 7 Most Unsafe Gaps for Industrial Cybersecurity
· Cybersecurity

[Infographic] 7 Most Unsafe Gaps for Industrial Cybersecurity

Although WannaCry and Petya did not specifically target industrial networks, they did reach them. Many IT leaders and their board of directors responded in panic. The incidents raised the profile of how malware can move to ICS environments. It opened up perspective that if bad actors wanted to launch a ransomware attack on industrial networks, they clearly could. Protect Your Entire Network – that […]

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Robert Massoudi, Senior Vice President
· Our Contributors

Robert Massoudi, Senior Vice President

 Rob is the global head of Digital Transformation at ABB where he leads a team responsible for acceleration of ABB’s digital businesses, accel-eration of the digital adoption of customers, and incubation of strategic group-wide digital businesses.  With over 25 years in information technology, Rob is an innovative executive and entrepreneur with experience ranging from founding […]

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Six Factors that Impact Adoption of Smart Mobility Systems
· Energy

Six Factors that Impact Adoption of Smart Mobility Systems

Applying electricity to transportation is nothing new. In fact, the first electric vehicle (EV) debuted in the United States in 1889 and by the early 1900s, EVs accounted for about a third of all vehicles on the road in the U.S.  But then the assembly line and cheap Texas oil paved the way to mass adoption […]

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[Case study] How to optimize energy investments
· Connected Industry

[Case study] How to optimize energy investments

eSmart Systems wanted to put big data and IoT technologies to work for its energy customers to optimize their investments and enable next-generation operational performance. With industry changes such as smart meter and renewable energy adoption, utilities companies needed to make data-driven decisions to improve efficiency and cut cost. eSmart Systems use MS Azure and […]

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The Sinclair, Autograph Collection: Building the first all-digital hotel
· Smart Buildings

The Sinclair, Autograph Collection: Building the first all-digital hotel

Farukh Aslam had a vision for a new kind of hotel – a smart, digitally transformed hotel that would use the latest advances in digital smart building technology, building/in-room sensors, Internet of Things (IoT) gateways and dashboards to not only run more efficiently, but also deliver actionable business insights that help the hotel serve guests […]

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A Holistic Approach to Smart Rail in Smart Cities
· Smart Cities

A Holistic Approach to Smart Rail in Smart Cities

ARC smart cities analyst Wasay Rashid was interviewed by Dave Songer, editor of Smart Rail World Magazine. This episode focusses on intelligent infrastructure, smart cities, the future of transportation, and the challenges facing the transport industry. The conversation begins with introducing Wasay Rashid and his role as the lead economic analyst of railways and transportation […]

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Repurposing older technology for IIoT
· Connected Industry

Repurposing older technology for IIoT

There are three major challenges every manufacturer faces as they work to migrate to Industry 4.0 – legacy systems, limited expertise, and limited budgets. These three challenges work together to keep factories from embracing Industry 4.0 to enable real-time data and better business decisions. The good news is – there is a solution. More about […]

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2020 Predictions – what we will likely see in industrial cybersecurity
· Cybersecurity

2020 Predictions – what we will likely see in industrial cybersecurity

On January 8th, 2020, at 12 PM EST, Barak Perelman, co-founder and CEO of Indegy will discuss his predictions for what will happen next in Industrial Cyber Security in 2020. He will also provide actionable information on what we will need to address in order to keep critical infrastructure and industrial operations safe from cyber threats. […]

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